WHAT’S HAPPENING AT CCUK

The ad industry likes glamour. You only need to cast your eyes over the Cannes Lions awards shortlist to see that. In fact, there was one...

It’s hard enough keeping on top of everything going on in our own businesses, let alone the entire industry and market. Regardless, your customers...

So you’re a model parent, right? You go to all your child’s major life events: birthdays, graduation, ballet class, wedding, everything. But all...

When Communicorp UK launched we had three main focuses. One of them was to do creative advertising ideas better than anyone else.

How do you improve the effectiveness of your advertising? Between fierce competition in a saturated market and an instant gratification, ad...

Anticipation is at max, excitement is boiling over. Football fever is starting to grip the nation. As the World Cup kicks off, radio stations up...

Increasing footfall is essential to driving sales and building your brand. Advertising can get you noticed and drive your customers to your door when...

In a slightly different This Week in Radio, we'll be focusing on Radio Audio Week - which comes to a close this weekend. The first event of its...

If there was one thing the 60’s had plenty of, it was originality. The Velvet Underground have influenced the likes of U2, Joy Division, The...

May the fourth be with you. Here's this week in radio!

To target and engage your customers, you need to think about how many times your advert runs. That's what those in the business call 'frequency.' ...