---
title: Article Archive  | target customers
description: target customers | Why Radio? Radio advertising can help build relationships with your customers more effectively than any other media. CCUK's Article Archive contains all the information you need to get started in Radio Advertising.
---

[![Communicorp UK](https://content.communicorpuk.com/hs-fs/hubfs/raw_assets/public/Communicorpuk_September2022/images/company-logo.png?width=87&height=1328&name=company-logo.png "Communicorp UK")](https://communicorpuk.com/)

[![Communicorp UK](https://content.communicorpuk.com/hubfs/raw_assets/public/Communicorpuk_September2022/images/company-logo-dark.svg "Communicorp UK")](https://communicorpuk.com/)

- [OUR PRODUCTS](https://communicorpuk.com/our-products/)
- [JOIN US](https://communicorpuk.com/join-us/)
- [CONTACT](https://communicorpuk.com/contact/)

![Cross](https://content.communicorpuk.com/hubfs/raw_assets/public/Communicorpuk_September2022/images/cross.635d5c.svg)

- [OUR PRODUCTS](https://communicorpuk.com/our-products/)
- [ABOUT](https://communicorpuk.com/about/)
- [RADIO](https://communicorpuk.com/radio/)
- [JOIN US](https://communicorpuk.com/join-us/)
- [NEWS](https://communicorpuk.com/news/)
- [CONTACT](https://communicorpuk.com/contact/)

###### Our News

# **WHAT’S HAPPENING AT CCUK**

A curated resource library to help you grow through marketing and advertising with CCUK.

- [Radio Advertising](https://content.communicorpuk.com/article/tag/radio-advertising)
- [Radio](https://content.communicorpuk.com/article/tag/radio)
- [Why Radio?](https://content.communicorpuk.com/article/tag/why-radio)
- [radio news](https://content.communicorpuk.com/article/tag/radio-news)
- [advertising](https://content.communicorpuk.com/article/tag/advertising)
- [insights](https://content.communicorpuk.com/article/tag/insights)
- [marketing news](https://content.communicorpuk.com/article/tag/marketing-news)
- [AI](https://content.communicorpuk.com/article/tag/ai)
- [Britain](https://content.communicorpuk.com/article/tag/britain)
- [ROI](https://content.communicorpuk.com/article/tag/roi)
- [audience](https://content.communicorpuk.com/article/tag/audience)
- [campaigns](https://content.communicorpuk.com/article/tag/campaigns)
- [re-evaluating](https://content.communicorpuk.com/article/tag/re-evaluating)
- [target customers](https://content.communicorpuk.com/article/tag/target-customers)
- [2018](https://content.communicorpuk.com/article/tag/2018)
- [Frequency](https://content.communicorpuk.com/article/tag/frequency)
- [TV](https://content.communicorpuk.com/article/tag/tv)
- [audio](https://content.communicorpuk.com/article/tag/audio)
- [audio first](https://content.communicorpuk.com/article/tag/audio-first)
- [audio marketing](https://content.communicorpuk.com/article/tag/audio-marketing)
- [authenticity](https://content.communicorpuk.com/article/tag/authenticity)
- [brand](https://content.communicorpuk.com/article/tag/brand)
- [brand building](https://content.communicorpuk.com/article/tag/brand-building)
- [budget](https://content.communicorpuk.com/article/tag/budget)
- [campaign](https://content.communicorpuk.com/article/tag/campaign)
- [car](https://content.communicorpuk.com/article/tag/car)
- [context](https://content.communicorpuk.com/article/tag/context)
- [cost](https://content.communicorpuk.com/article/tag/cost)
- [cost-effective](https://content.communicorpuk.com/article/tag/cost-effective)
- [creative](https://content.communicorpuk.com/article/tag/creative)

![Vector Background](https://content.communicorpuk.com/hubfs/Communicorpuk_September2022/Images/ccp-vector-background.6e0109.svg)

[![Contextual Advertising: A Beginners Guide](https://content.communicorpuk.com/hubfs/context.jpg)](https://content.communicorpuk.com/article/context-advertising)

[**Contextual Advertising: A Beginners Guide**](https://content.communicorpuk.com/article/context-advertising)

So you’re a model parent, right? You go to all your child’s major life events: birthdays, graduation, ballet class, wedding, everything. But all...

[Find out more](https://content.communicorpuk.com/article/context-advertising)

[![Why Reaching your target customers isn't enough anymore](https://content.communicorpuk.com/hubfs/resize%20matt.png)](https://content.communicorpuk.com/article/reach-target-customers)

[**Why Reaching your target customers isn't enough anymore**](https://content.communicorpuk.com/article/reach-target-customers)

Have you ever been stuck in traffic and noticed that crack in your windscreen. How big was it yesterday? Was it even there yesterday? As you're...

[Find out more](https://content.communicorpuk.com/article/reach-target-customers)

![vector](https://content.communicorpuk.com/hubfs/raw_assets/public/Communicorpuk_September2022/images/ccp-vector.c094a6.svg)

![Communicorp UK](https://content.communicorpuk.com/hs-fs/hubfs/raw_assets/public/Communicorpuk_September2022/images/company-logo.png?width=87&name=company-logo.png "Communicorp UK")

- [Radio](https://communicorpuk.com/radio/)
- [Services](https://communicorpuk.com/services/)
- [About](https://communicorpuk.com/about/)
- [Join us](https://communicorpuk.com/join-us/)
- [News](https://communicorpuk.com/news/)
- [Contact](https://communicorpuk.com/contact/)

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