4 Ways to Ignite Your Advertising with Emotion

4 Ways to Ignite Your Advertising with Emotion

True emotional advertising can be seen as the game of high street retailers and large chains, but the fundamentals of what makes those adverts...

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A Spotlight on the Health Industry

A Spotlight on the Health Industry

Throughout this article we look at four of the main sectors affected by the current climate and place a spotlight on how each one is either utilising...

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Radio Advertising Frequency: The Quick and Easy Guide

Radio Advertising Frequency: The Quick and Easy Guide

  To target and engage your customers, you need to think about how many times your advert runs. That's what those in the business call 'frequency.' ...

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Why Reaching your target customers isn't enough anymore

Why Reaching your target customers isn't enough anymore

  Have you ever been stuck in traffic and noticed that crack in your windscreen. How big was it yesterday? Was it even there yesterday? As you're...

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Cost-effective Advertising With Radio

Cost-effective Advertising With Radio

  Are you under pressure to prove the effectiveness of your marketing strategy? Getting the results you need starts by choosing a cost-effective...

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