Radio - The Mood Booster

Radio - The Mood Booster

A study by Radiocentre has discovered that radio boosts consumer happiness and receptiveness to brands. Media predominantly exists for entertainment;...

Find out more
Can You Trust Radio Advertising?

Can You Trust Radio Advertising?

Forget 'Fake News', forget ad blocks and YouTube boycotts. Radio has got some 'Real News' for you: Radio is most trusted medium for news,...

Find out more
Improving Online Sales With Radio - 4 Quick tips

Improving Online Sales With Radio - 4 Quick tips

Find out more
The People Behind The Product: Group Creative Director John-Paul Hughes

The People Behind The Product: Group Creative Director John-Paul Hughes

If there was one thing the 60’s had plenty of, it was originality. The Velvet Underground have influenced the likes of U2, Joy Division, The...

Find out more
Radio Advertising Frequency: The Quick and Easy Guide

Radio Advertising Frequency: The Quick and Easy Guide

To target and engage your customers, you need to think about how many times your advert runs. That's what those in the business call 'frequency.' ...

Find out more
Why Reaching your target customers isn't enough anymore

Why Reaching your target customers isn't enough anymore

Have you ever been stuck in traffic and noticed that crack in your windscreen. How big was it yesterday? Was it even there yesterday? As you're...

Find out more
Cost-effective Advertising With Radio

Cost-effective Advertising With Radio

Are you under pressure to prove the effectiveness of your marketing strategy? Getting the results you need starts by choosing a cost-effective...

Find out more
Removing Risk From Your Advertising With Radio

Removing Risk From Your Advertising With Radio

Allocating advertising spend always raises questions around risk. How can I get the return I need? How can I measure my results? How can I make sure...

Find out more
Radio Comes out top in Recent Study on the Value of Different Media

Radio Comes out top in Recent Study on the Value of Different Media

Ebiquity's Re-evaluating Mediareport, commissioned byRadiocentre, has revealed that Radio, along with other traditional mediums, is competing and...

Find out more
vector