Measuring Ad Effectiveness

Measuring Ad Effectiveness

Whether you are using radio as a one-off boost or as part of a longer-term strategy, it is important to think about how you are going to measure...

Find out more
Radio: A Force for good

Radio: A Force for good

The true extent of the economic impact of the lockdown is still unclear, however commercial radio, has not only continued to provide vital public...

Find out more
Radio Advertising as Lockdown is Eased

Radio Advertising as Lockdown is Eased

With lockdown slowly starting to ease, consumers are now accustomed to the new methods of grocery shopping. Following the recent government...

Find out more
RAJAR BLOG

RAJAR BLOG

Find out more
Audio on Demand: The Rise of Podcast Listening

Audio on Demand: The Rise of Podcast Listening

According to the RAJAR Midas Survey released last week, listenership has risen significantly compared to last year. 10.1 million people now listen...

Find out more
Education in Lockdown

Education in Lockdown

Find out more
A Spotlight on the Health Industry

A Spotlight on the Health Industry

Throughout this article we look at four of the main sectors affected by the current climate and place a spotlight on how each one is either utilising...

Find out more
Do we Really Need Market Research in a Pandemic?

Do we Really Need Market Research in a Pandemic?

Now that the dust has settled, it is the perfect time to identify what is going to help people moving forward, this is not necessarily about money...

Find out more
CCUK Radio Stations Boom

CCUK Radio Stations Boom

With the UK population adapting to new working routines, Communicorp UK can reveal that listening figures on connected devices such as smart...

Find out more
Business as (Un)usual

Business as (Un)usual

Find out more
Radio in a lockdown

Radio in a lockdown

The familiarity of the regular voices and advertising on radio instil a sense of normality to the panic, calming and even uplifting the population...

Find out more
The Brits: Top 5 Controversial Moments

The Brits: Top 5 Controversial Moments

Whether you love or hate them, they have brought some memorable moments over the years.

Find out more
vector
5 of 9