Increasing footfall is essential to driving sales and building your brand. Advertising can get you noticed and drive your customers to your door when…
In a slightly different This Week in Radio, we'll be focusing on Radio Audio Week - which comes to a close this weekend.
The first event of its…
If there was one thing the 60’s had plenty of, it was originality. The Velvet Underground have influenced the likes of U2, Joy Division, The Talking…
May the fourth be with you. Here's this week in radio!
To target and engage them, you need to think about how many times your advert runs. That's what those in the business call 'frequency.'
This article is…
All the information to come out of radio this week:
Have you ever been stuck in traffic and noticed that crack in your windscreen. How big was it yesterday? Was it even there yesterday? As you're…
Are you under pressure to prove the effectiveness of your marketing strategy? Getting the results you need starts by choosing a cost-effective…
Data. For something that plays such a massive part in all of our lives, I knew embarrassingly little about it.
When I arrived at the Glasgow…
Forget 'Fake News', forget ad blocks and YouTube boycotts. Radio has got some 'Real News' for you: