WHAT’S HAPPENING AT CCUK

You have chosen to add radio advertising to your marketing mix, you know which products to promote and an idea of creative, however, have you...

Radio is a great way to reach a wide audience, with 89% of all UK adults listening to commercial radio every week. But the question remains, how can...

The leaves are just turning brown and here we are talking about Christmas, however, it is peak time to book advertising for the Christmas season. If...

According to recent research exposure to radio advertising can boost brand browsing by an average of 52%. However, placed alongside other media,...

The second ever Radio Audio Week in upon us. 

Why is brand awareness important?

More advertisers are spending more money on digital advertising.  That's right. More is very much the name of the game.   

True emotional advertising can be seen as the game of high street retailers and large chains, but the fundamentals of what makes those adverts...

What is Experiential marketing? This marketing tool is used to create real-life experiences for consumers as a way to engage with your brand. This...

    Forget 'Fake News', forget ad blocks and YouTube boycotts. Radio has got some 'Real News' for you:   Radio is most trusted medium for news,...

A study by Radiocentre has discovered that radio boosts consumer happiness and receptiveness to brands. Media predominantly exists for entertainment;...